Drake drops official video of ‘In My Feelings’ song that started viral KiKi Challenge, Twitter reacts

Drake finally released the official music video of the In My Feelings song that started the crazy internet challenge called ‘KiKi Challenge’. The music video was dropped by the Hollywood rapper on Friday. For those who came late, the song is making all the noise on the social media due to the bizarre internet trend which we fondly know as #KiKiChallenge or #InMyFeelingsChallenge. In this challenge, the participant has to jump out of a slow moving car and dance to the song. It was Instagram comedian Shiggy that gave birth to the challenge and as a result, the song jumped to the number one spot on the Billboard’s Hot 100 list this month.

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